For Marketeers For Sales Leaders Digital Marketing Content Creation 15 Min Read Everything You Need To Know About Marketing Retainers What is a marketing retainer? A marketing retainer is an ongoing service provided to a business by a ... Alex Elborn 03 Jan 2024
For Business Owners Marketing Strategy 4 Min Read Why do prospects ghost me? Understanding the challenges of B2B sales Within B2B sales, there is perhaps no situation more frustrating than the sudden silence of ... Alex Elborn 07 Dec 2023
For Marketeers For Sales Leaders Digital Marketing 3 Min Read Catch-22 of B2B Sales: How to Unlock Shorter Sales Cycles We all know B2B sales cycles are painfully long. Unfortunately, it looks like they’re getting even longer. Alex Elborn 07 Dec 2023
Personas For Marketeers For Business Owners Digital Marketing Content Creation Marketing Strategy 19 Min Read Buyer Enablement: The Ultimate Guide What is the buyer journey? The traditional buyer journey is dead What is buyer enablement? What do you need ... Alex Elborn 23 Nov 2023
For Marketeers Marketing Strategy 13 Min Read Understanding the buying committee A buying committee refers to a group of individuals within an organisation who are involved in the ... Alex Elborn 28 Sep 2023
Personas For Marketeers For Business Owners Content Creation Marketing Strategy 8 Min Read A Guide To The B2B Buying Jobs And The Buying Journey B2B buying isn't a simple one-and-done transaction; it's a complex journey involving numerous stakeholders, ... Alex Elborn 28 Sep 2023
For Business Owners Engineering & Manufacturing Technology & Software 10 Min Read An interview with Richard Jeffers of RS Industria Richard Jeffers, the trailblazer behind RS Industria, shares his journey to leadership in the dynamic world ... Alex Elborn 29 Jun 2023
Personas For Marketeers Digital Marketing Content Creation Marketing Strategy Fried Egg Marketing: Focus On The Yolk Alex Elborn 12 Jun 2023
For Business Owners For Sales Leaders Digital Marketing Marketing Strategy 5 Min Read 9 stats that demonstrate why you can't close deals If you’re operating in a B2B environment and sell complex products and solutions, the likelihood is you ... Alex Elborn 26 May 2023
HubSpot 2 Min Read HubSpot Product Updates – February 2023 It's been another exciting month of HubSpot product updates - we especially love seeing these across LinkedIn ... Alex Elborn 06 Mar 2023
For Marketeers Digital Marketing Technology & Software HubSpot 2 Min Read HubSpot Product Updates - December 2022 Looking for the latest HubSpot product updates from December 2022? Look no further! This blog covers some of ... Alex Elborn 11 Jan 2023
For Marketeers Digital Marketing Technology & Software HubSpot 5 Min Read HubSpot Product Updates From Inbound 2022 The team at Intergage recently attended HubSpot’s annual INBOUND event – a conference bringing together some ... Alex Elborn 30 Sep 2022