Nirmal Purja Smashes World Record Climbing 14 Of The World’s Highest Mountains
Nirmal Purja – MBE better known as ‘Nims’ – has spent the last six months completing Bremont Project Possible ...
3 Free Tools Every Digital Marketer Needs
Creating good content is not enough for a successful marketing strategy. You need to create outstanding ...
Meet Paul Moss – Business Development Director at Intergage Ltd
Paul Moss is the new business development director at Intergage. He has worked with major corporates in the ...
Decrease Customer Churn With These 5 Steps
They say, ‘you don’t know what you’ve got until it’s gone’. Companies often find this out the hard way when ...
5 Ways To Increase Customer Lifetime Value
Customer Lifetime Value is a metric we have discussed in a number of previous blogs. It is one of the most ...
What Is Customer Lifetime Value?
The term Customer Lifetime Value (CLV) is used often but frequently misinterpreted as an unimportant metric ...
Customer Acquisition Is Not The Problem
In the last five years, the cost of acquiring new customers has increased by over 50%[1]. If your current ROI ...
What Is Accountable Marketing?
There are two opinions when it comes to marketing. Some think of it as an art; others think of it as a ...
What is Marketing Automation?
Marketing Automation encompasses software, content and a strategic process. Its purpose is to help you guide ...
Identifying More Sales Opportunities Through Marketing Automation
We used to call it ‘Jigsaw ID’ – the identification of someone by piecing together seemingly unconnected ...
The Number One Reason Your Business Is Losing Customers
Reducing customer churn is the easiest way to improve profits. As long ago as 2000 Harvard Business School ...
Have You Asked Your Customers The Ultimate Question?
How NPS (Net Promoter Score) Works - based on the book The Ultimate Question 2.0 a Marketing Classic by Fred ...
