The secret to attracting, winning and retaining better business.

Growing your B2B is dependent so much more than just generating leads. It's dependent on aligning your teams, tech and processes around the customers that provide long-term value to your business.

Fried Egg Marketing® is a unique approach that focuses on your perfect customer - your yolk. It allows you to drive alignment and focus across your entire business so you attract, win and retain only the best clients.

It's time to focus on your yolk.

What's Your Challenge?

Stagnant Sales

By identifying and targeting only perfect-fit clients, our Fried Egg Marketing® approach ensures your efforts are focused on putting the sizzle back into your pipeline with high-value prospects.

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Poor Marketing ROI
Revenue Operations teams are stretched thinner than a crepe—crack the pressure! We’ll help you focus your efforts where they count most - winning better business with your perfect customer.
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Lack of Differentiation

Struggling to stand out? Our approach refines your messaging, focuses your targeting and emphasise your unique value, ensuring your brand resonates with the high-value prospects who are in-market right now!

Stand out
Customer Churn Chaos

Does your client roster feel a bit like a revolving door you're constantly trying to replenish? Our hyper-focused approach eliminates churn by crafting tailored messaging, providing personalised experiences and building lasting loyalty with high-value clients.

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Ineffective Lead Generation

Unlike other providers, we don't chase leads. Our aim is to use precision marketing help you connect you with high-value accounts and create relationships that last a lifetime.

Think beyond lead generation
Tech Stack Nightmare
A disjointed tech stack creates inefficiencies, data silos and workflow bottlenecks, making it harder to deliver seamless client experiences or track ROI effectively. Fried Egg Marketing®  and EggOps integrate tools for streamlined operations, enabling better data flow, smarter targeting and improved collaboration.
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Why work with us?

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Improve The Numbers That Matter.
Not The Numbers That Flatter.

Don't get egg on your face by kidding yourself that your growth challenges are caused by a single problem. B2Bs nearly always struggle to scale because of a combination of challenges across their business including:

  • sales conversion challenges
  • ineffective demand and lead generation
  • high customer churn
  • a failing tech stack
  • poor differentiation
  • poor quality or use of business data

Filling your pipeline with leads is one thing. But if you can't convert or keep those customers, it's all a waste of time. And money. The Fried Egg Marketing® approach looks at the entire buying journey, helping you to:

  • identify and attract only your perfect prospects
  • align your entire revenue operation around those prospects
  • convert them using powerful technology and slick sales processes
  • retain them forever with personalised customer journeys
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Don't Take Our Word For It

Working with Intergage has been pivotal to our digital marketing success. The team have truly made the effort to understand us as a business and shine light on the areas of our marketing that we haven’t looked at in detail before. There really is no question that using a professional, dedicated partner like yourselves completely pays off!
Anna-Marie Mullins
Marketing Manager, Clamason Industries
Intergage has really helped us bring our propositions to life. It’s been a really great learning experience! This, coupled with the fact that they’re a genuinely friendly and passionate team, makes Intergage a joy to work with.
Coral Banks
Head of Proposition EMEA, RS Group
The whole Intergage team are a pleasure to work with. They are diligent, dynamic and always supportive. A great supplier partner that has become a valuable extension of our team.
Lisa Townsend
Marketing Communications Manager
What an excellent team, from the first day working with Intergage they have been very supportive and fast to show ways to achieve the best results and help problem solve and always showing a positive can-do attitude.
B. Dawe
Experience Support Specialist, RS Design Spark
I have worked with Intergage on a number of different HubSpot related projects over the years. Each time they have worked hard to understand the business goals in order to provide the best possible solution. No task is too small or too big and there is no such thing as a silly question. Their consultancy and guidance has been invaluable to the projects I have worked on and I will continue to recommend their services
The whole team at Intergage have a genuine interest in supporting you to reach and understand your business goals they are strategic thinkers who work closely with us to build out the most effective delivery roadmaps to enable us to reach our goals when needed.
C. North
Head of Digital Development, RS Design Spark

Proud To Work With Ambitious B2Bs

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Ready to focus on your yolk and win better business?

Let's Talk
Join forces with a partner that knows how to build lasting value.
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